THE DESIGN FOUNDATION
HUNKER DOWN FOR ... A FLUFF-FREE SOLUTION
Ready to FINALLY understand your key characteristics in yourself and in your home, once and for all?
(Oh, and you can do this in 3 weeks)
👀Undertones & design styles, & furniture layouts -OH MY!
Step on it, it's a safe space here
DOES ANY OF THIS STRIKE A NERVE?
You're already searching the internet, trying to find answers to your design questions (yet somehow you leave feeling more overwhelmed)
You've already spent hundreds (or dare I say, thousands?) of hours and dollars trying to achieve that perfect vision you have inside of your head, but you just can't quite get it right
You have struggled to really find your true design style, and get lots of different results on all the design style quizzes
…If so, then keep reading because *winks at you* I’ve got a SECRET for you
I love interior design (obviously). ♡♡♡
It would be a little weird if I didn’t, considering my job and all.
But... lean in for a little confession
I have BEEF with the design industry
I completely disagree with the “HUSH-HUSH” feeling in the design world. There were countless times during design school I would google design principles or rules, and would end up reading a big fatttt blog post, that never actually answered my question.
Information, processes, and principles are to be shared!! And shared simply!
^^^ I’ve shared my system and process with over 200 people
THE PROBLEM IS:
Most people don’t know that there
is an ACTUAL system to design your home.
This system is taught (more like pounded into our brains) in design school
BUT -I haven’t seen a single other
person sharing the full method.
Designing your home is not frivolous.
The ability to express who you truly are
(a pure representation of yourself in the form
of your home) is so valuable.
Once you achieve that, there is SO MUCH
joy to be felt.
^^ That’s exactly why I started sharing my system with anyone who would listen
So let’s talk HOW:
LIKE ME, FOLKS WERE LOOKING FOR
A clear system for designing your home (and I’m not talking about copying **insert interior designer’s name here** system that she swears by. I’m talking about a concrete method that has been tried, tested, and true.)
A breakdown of how to really understand the key characteristics of your personal design style, and how to accurately execute said style
Easy-to-follow design formulas to guide you through the start, middle, and end of the design process
Designing your home isn’t just for funsie-cutsie looks.
It’s the very place that holds you (and your family’s) existence.
^^ I know we’re getting existential all up in here
In a study of women’s cortisol levels (the stress hormone) compared to their husbands’, the wives with cluttered homes had higher stress and a more depressed mood.
-Newport Institute
A cluttered, chaotic space can evoke feelings of stress and anxiety, while a thoughtfully designed environment promotes peace and serenity. Home design, therefore, becomes a form of self-care.
-Mirror Review
Even the color of your walls and furnishings can affect your mental health. Studies have found that color can affect a person’s mood, behavior, and even cognitive function.
-Mental Health America
Do you see that?
Designing your home affects your overall health, your happiness, and your peace.
(I know, it goes so much deeper than we realize.)
But here is some hard-hitting
truth for ya,
MOST PEOPLE...
...don’t realize that interior designers are not super-elite-special people.
They are a person, who simply got really good at stretching their design muscle.
Understanding HOW to design your home is a teachable and learnable skill.
(It’s simply a muscle that needs to be strengthened.)
I started with absolutely NO knowledge
of the subject of interior design.
ZERO. ZILCH. NADA.
(Trust me baby girl, I've felt every inadequate feeling
under the sun, when it came to designing my home.)
I think most of us
have felt...
➜ Exhausted from wasting precious (and I mean precious) hours and dollars?
Isn't it soooo annoying to spend time and money on guesswork? That's really how it is for many people, it's guesswork. And often times there seems like there is no plan, no right answer, and no end in sight. I think I have something that might help 😏 (keep reading)
➜ Frustrated that your space always felt “off "?
How many times have you swapped out multiple pieces of furniture, in hopes of the room feeling more cohesive, but it just never feels right? But the worst part? You can't quite put your finger on what feels "off". I know I've been there. Scale and proportion play a huge role in helping a room feel cohesive. (We'll talk more about this in a minute).
➜ Defeated from failing the vision for your space.
Have you ever told yourself you're "not good" at decorating your house? YIKES! Don't believe that! You're problem is 100% because you might have started before you had a fool-proof design plan.
➜ Overwhelmed that there wasn’t just ONE way to design your home?
Woof. I feel this one to my core. There are SO many voices out there, sharing helpful opinions, (which is great, honestly) but they're not sharing real systems. I'm talking about the ones that have been tried-tested-and-true.
We all come from different
walks of life.
Maybe you're...
➜ You’re newly married who's excited about decorating your first “big-girl” apartment. This is a whole new phase for you and you want to accurately represent your new life with your partner. You’re likely wanting an effective, yet affordable, approach to decorating your home. Now is the time to really learn those design principles!
➜ You’re someone seasoned in life and have found yourself with more free time and available finances to design your home. YAY! You have the time to commit to bringing a new baby into your life (I’m talking about the decorating baby) and you’re excited to maybe spoil yourself a bit.
➜ You’re a SAHM with a busy schedule and slight, ever-existing decision fatigue (I’m right there in that boat with ya). You’re looking for a cut-the-fluff approach to design that will guide your decisions and have you walk away feeling confident in them.
LIKE THE LADIES OF
THE HOME EDIT SAY
it's a system.
And one you need to get in on.
Let’s put some clarity behind all those big fatt interior design blog posts.
STEP BACK AND GET READY TO SEE THE
LIGHT TO THE END OF YOUR TUNNEL
Introducing...
THE DESIGN FOUNDATION!
Get the 6-STEP NO-FLUFF PROCESS to design your home, with 20x the confidence, in 3 weeks (or less)
... and you can do this, without hiring an interior designer
Ditch your design anxiety, overwhelm, and frustration for a foundation of design skills that will amplify your peace, excitement, and joy when you walk into your home.
The Design Foundation is based on the exact method I learned in
design school and have applied as an interior designer for years.
Spend less time worrying about things like,
“If those colors go together”
“I don’t know what my design style is”
“What’s the best layout for my living room”
Learn the true design process in 3 weeks, get a little feedback from me, (but I’m getting ahead of myself), and set yourself free to accurately create your dream home. I’m handing you done-for-you templates and design formulas to make this the easiest possible step into the design world.
Get my step-by-step system
Get used to walking in your home and thinking “This is so me” (instead of the little shudder you get every time you walk into **insert most hated room in your home**
Finally, understand your key defining characteristics of your personalized design style
Build out a clear-as-glass design plan - without having to purchase anything upfront
Become a color EXPERT and correctly apply color in your large surfaces (walls, furniture, etc.) and small spaces
At last, unlock your ultimate furniture layout and maximize your spaces
WHILE EVERYONE’S OFF LEARNING THROUGH TRIAL-AND-ERROR,
YOU’LL BE FAST-TRACKING YOURSELF TO DESIGN EXPERTISE
WHAT'S INSIDE THE FOUNDATION
Module 1
Inspire Yourself
Discover your unique style foundation and uncover your signature characteristics. (I promise you have it in you.) This is where the excitement begins.
AT THE END OF THE MODULE YOU WILL:
★ Understand that your home is YOUR BRAND and how to build those key characteristics we’ve been talking about to support your brand
★ Reset the way you think about design styles and understand the defining features of the top 8 most popular interior design styles
★ Have a tool belt stacked with a fool-proof formula to blend multiple design styles
Module 2
Tasty Color
Dive deep into the psychology of color, and align your design values with specific colors that will sing each value’s song. This is the secret to a perfectly harmonious home.
AT THE END OF THE MODULE YOU WILL:
★ Understand the basics of color theory, and be ready to choose your color palette for your home
★ Jump up and down with excitement for your color palette, after working through The Color Palette Workshop
★Understand the perfect color-to-furniture ratio that will balance your entire color palette from room to room
★ Learn to identify the subtle undertone of color and master combining different colors with the same undertone (think warm vs cool colors, but we go DEEP)
Module 3
Game Plan
Get exclusive designer info on how to maximize your space, and how to use the power duo (scale & proportion) to perfect your room’s furniture layout.
AT THE END OF THE MODULE YOU WILL:
★ You'll have step-by-step video lessons for layout creation for bedrooms, dining rooms, and great rooms
★ Understand the secret sauce to layout design for open concept spaces (think kitchen bleeds into the dining room, which bleeds into the great room)
★ Learn my favorite (free) software to map out your furniture layout and get 3D views of the space you are designing. (Did I mention that this is a full video walkthrough? No need to worry about being tech-savvy. I’ve got you!)
Module 4
Shop 'til You Drop
Another woman’s trash is another woman’s treasure, am I right? Furniture shopping makes some people giddy, and other people gag. So if you get giddy, you’ll learn my go-to tricks when shopping in person and online. If it makes you gag, well honey, I’ve got tricks for you as well! winks at you
AT THE END OF THE MODULE YOU WILL:
★ De-escalate your shopping anxiety with this one exercise. You’ll gain a clear picture of what is most important to you and where to put your money
★ Ditch scanning the entire internet for the perfect store because I’ve categorized all my go-to vendors by design style
★ Calm your partner down by accessing my budget calculator for your project
★ Be equipped with a complete guide on how to shop for upholstered (I’m talking about fabric) furniture and best practices when choosing those fabrics
Module 5
Visualize the Vibe
Tired of the buy-try-and-return cycle?
Yeah…. me too. I’m showing you how to completely design your space (I’m talking down to the last detail) without having to buy anything. Go mood boards for the win!
AT THE END OF THE MODULE YOU WILL:
★ Have my exact process I use every. single. day. when designing spaces for clients. Visualize all your selections - without making any costly mistakes
★ Fully understand how to create a mood board (through my full video tutorial) on mood board creation - no fancy software needed!
★ Be blessed with the time saver of the year, aka, mood board templates. These are ready-to-go templates that are plug-and-play
Module 6
Hot Tips
Stuck on styling? We all get a little self-conscious when it comes time to physically put all these design treasure nuggets to the test. I see you (because I’ve been there before). I'll teach you the building blocks of design and decorating skills so that you can achieve the designer look yourself.
AT THE END OF THE MODULE YOU WILL:
★ Be a pro-styler! You’ll get a video guide for styling all surfaces (and yes, I mean ALL. I was very thorough with this) for bedrooms, dining rooms, living rooms, and kitchens
★ Have a hard time remembering all the design rules (it’s okay we all do) You’ll receive a downloadable PDF of all the design rules & building blocks - easy to refer back to when you’re in a pinch!
THE DESIGN FOUNDATION arms you with the NO-FLUFF, to-the-point roadmap to start designing your home TODAY
The moment you join, you get instant access to the modules, plus all the updates I throw in when the platform shifts gears on anything.
In fact, we added fresh new content highlighting the newest features and strategies that are working TODAY on the platform
YOU WON’T FIND THIS INFORMATION ANYWHERE ELSE.
** CAUTION! You are now entering the bonus-splash zone **
Let's unleash a few
... bonuses
pssst....this is where the magic is!
Join The Design Foundation
DURING THIS LIMITED-TIME ENROLLMENT PERIOD GET ALL 6 MODULES PLUS 5 bonuses ⇩⇩⇩
(ahem.. see blow)
Bonus #1
Think of your home as a brand. All colors, feelings, styles, need to be consistent - without being boring. This workshop helps you discover your home's true character and how to meet your functional design needs.
Bonus #2
Picking paint colors is a daunting task. I'll teach you the best step-by-step process to help the color decisions go more smoothly. Learn to embrace color and feel comfortable incorporating it into your home.
Bonus #3
Gain access to a 26-page document that answers all your burning design questions like rug sizes, light fixture sizes + heights, common furniture + home dimensions, art sizing + height, and more!
Bonus #4
Save yourself the sweat, with my done-for-you mood board templates. These are plug-and-play templates that guide you through creating your very first mood board.
Bonus #5
You can join my besties group! You'll have access to my Facebook group, where you can ask questions, and get feedback and direction from both me and other students in the group. You will also get (2) 1:1 calls with me to review your design plans!
^^ Yep, I’m stacking this bad boy out with 5 KEY bonuses on top of the 6-step process.
All yours—on the house—when you hop in the Foundation today.
rave reviews
Log in today, see results in a week:
THE DESIGN FOUNDAITON
IS YOURS FOR THE TAKING
Here's how it works:
When you enroll, you get instant access TODAY. Log in to the course in minutes, start watching through the modules, & apply as you go.
There are 6 core modules that you can work through over the next 3 weeks (or less). Each module has bite-sized concept videos that are under 10 minutes each.
Tee it up for how YOU like to learn: press play on the video modules—or just tune into the audio & listen/re-listen as often as you need while you walk, workout, or multitask.
The course is fully functional on mobile, so you can pull it up anywhere any time, even on a long commute or while you’re waiting on your dinner take-out to be ready.
To access your 1:1 call with me, you'll simply click a link and be able to schedule online with me.
SOUNDS
AMAZING, yeah?
And I've got hundreds of happy customers to prove it's just that.
But let's get down to talking money, honey.
THE PROBLEM WITH MOST INTERIOR DESIGN COURSES OUT THERE?
They only teach application.
I say this, because I have done my fair share of course research (meaning I have purchased several other interior design courses to observe their content)
I'm not out here trying to make quick money off you.
I want you to deeply understand:
→ WHY you are drawn to certain features
→ WHY you value different characteristics (think valuing minimalism vs maximalism)
→ WHAT pillars your personal design style is based on
I want you to truly understand yourself,
BEFORE
there's any talk of how to apply design principles.
When you enroll today
you’ll click open your membership link to access:
★ SIX GUIDED NO FLUFF MODULES
Inspire yourself ($400 Value) - Discover your unique style foundation and uncover your signature characteristics.
Tasty Color ($300 Value) - Dive deep into the psychology of color, and align your main design values with specific colors that will sing each value’s song.
Game Plan ($700 Value) - Get exclusive designer info on how to maximize your space.
Shop 'til You Drop ($600 Value) - De-escalate your shopping anxiety and get a clear picture of what is most important to you and where to put your money.
Visualize the Vibe ($700 Value) - Learn how to completely design your space (I’m talking down to the last detail) without having to buy anything.
Hot Tips ($600 Value) - Master the building blocks of design and decorating skills so that you can achieve the designer look yourself.
WHIP OUT THAT CALCULATOR
THAT'S A TOTAL VALUE OF $4,225
You've got options my friend.
Choose TODAY which plan works best for you, so you can get past
the starting line & into RESULTS!
Please note,
bonuses are ONLY available during this limited-time enrollment period.
HI! I'M
SARAH
OLDROYD
HEY THERE BESTIE ♡
I'm an avid crafter, passionate parent, basic-leveled baker, aspiring business owner, and an interior designer.
After graduating with my degree in interior design, I went on to work with a home builder, which eventually lead to started my own design firm. In the past four years, I've designed over 100 homes and discovered my obsession which is teach others how to confidently move forward in their design decisions.
Interior design is a teachable and learnable skill. To be a good designer, is to stretch and strengthen that design muscle we ALL have. So stretch with me! Let's get design growing pains together ♡
I'll never forget the day I was googling "The Design Process" and realized I couldn't find the full design process anywhere.
WHY WAS NO ONE TALKING ABOUT THIS?
**In comes me running full speed**
WELL THAT WAS ABOUT TO CHANGE!
My eyes were opened to the lack of information there was about the proper process to design your home.
This process brings results. I use this process every. single. day. and have used it hundreds of times over the past several years.
And now? You can get this strategically-paced training showing you the critical steps for design success—plus, all the updates as my program grows!
FAQ - attack mode,
Let's go:
Q: I’m a busy human. Can I work through this at my own pace?
A: This whole course is entirely go-at-your-own-pace! Why? Because I want you to take your time, to implement as you learn, to listen and re-listen as many times as you need! You can take five days or five months! Everyone’s journey through The Pinterest Lab will look a little different and that’s the beauty of it.
Q: What if I don't feel like I'm tech-savvy enough to learn an online software?
A: Listen here. I know it's a little nerve-racking working with new software - which is why I filmed an entire video lesson on how to use the software. You can do each "click" with me and I'll be holding your hand the entire way through.
Q: Will this course help me with me new-build material selections:
A: The short answer is yes. (The long answer is also yes.) This course is specifically design for someone who is designing an interior space, specifically furniture layout and decorating. However, I teach many principles that are applicable for someone who is building/remodeling a home. The best part is, I love to answer ALL your questions. So you if there is something that you don't feel was covered in the course, you can ask questions to the exclusive Facebook group or can we hit me up during our 1:1 call.
Q: What if I'm starting from ground zero? Like, seriously though.
A: That's one of the best places to start 😜. Even if you have NEVER decorated or designed a single space in your entire life, this course will still be your best friend. I created this course with situations like this in mind. I want to make sure that everyone feels confident in their design choices - even if this is your first rodeo.
Q: How long will I have access to the course information?
A: How does forever sound? I plan to keep this baby rolling for a long, long time. So You will have access to everything for as long as she's alive. Here's one thing to note. As part of the membership to this course, you get 2, 1:1 calls with me! (I'm so excited to chat with you btw.) However, those calls are only accessible during your first 6 weeks of enrollment. I'm confident you can get through the course in 3 weeks, but just in case life gets busy, I wanted to offer you double the predicted time.
Q: Shouldn't I just hire an interior designer to do it for me?
A: You TOTALLY could. BUT, the cost of an interior design is equal to (actually, it's usually more) the cost of the course. When you sign up for The Design Foundation, you get to apply the same principles your interior designer would have, AND you get to do it from room to room in your home, and well as, from home to home throughout your life.
P.S.
I promise the feeling you'll have after designing your home will far out weight the effort it took to create your dream home. The Design Foundation will help you achieve the designer look with 10x the confidence in 3 weeks.
You've got options my friend.
Choose TODAY which plan works best for you, so you can get past
the starting line & into RESULTS!